A good SEO agency isn’t going to just hand you a list of things they do for your website, but it should be able to provide you with a spreadsheet that contains all the relevant information. This should include keyword rankings, CTA, and intent. A reputable SEO should be willing to communicate with you on a regular basis. In addition, the agency should be transparent about their strategies and let you know if there are changes in progress. They should also be able to fix any issues that you might have.

The reporting process will depend on the size of the project and the scope of the project. Most brands can expect monthly reports, but larger companies may need weekly or even daily updates. Keep in mind that close-term reporting can be misleading because the Google algorithm constantly changes. If your SEO agency keeps monitoring changes, they may make drastic changes that are detrimental to your website’s results. In addition, if you’re hiring an SEO agency to take on a project, you’ll have to pay for it in the long-term.

It’s important to know exactly what you can expect from an SEO agency. An SEO agency should be able to provide you with regular updates and follow-up on action items you’ve agreed to during meetings. The best agencies are also flexible, and are happy to collaborate with you. This means that you can ask questions and have ongoing communication. You should also be able to get the most from an SEO agency that provides a full service and focuses on client-specific needs.

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